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QSTP’s Impact Engine Workshop 2025: Pitch and Presence invited QSTP startup founders to pitch live and receive coaching to sharpen their storytelling and clarity. Attendees reflected on what fuels public-speaking confidence, leaving with fast, practical takeaways to apply before their next investor meeting. 

Explore the main takeaways from the session: 

Turning Walk-Ins into Loyal Customers 
Businesses often face an invisible customer crisis as walk-ins leave no first party data to analyze behavior, automate engagement, and drive sales. Enable Tech then turns them into known loyal high value customers by unifying on site data capture, behavior analysis, and WhatsApp led conversational commerce with AI agents that sell, not just chat. From 14 to 20 clients last year, they aim to serve 10,000 brands in a $200 billion market within MENA and Europe by 2031. 

Pioneering Veterinary Biotech
Animal health is underrepresented as most biotech solutions focus on humans, limiting personalization. VetNova, the region’s first veterinary biotech, aims to deliver the first veterinary polypill that combines multiple medications into a single pill for maximum efficiency. They plan to scale personalized veterinary medicine across MENA and Europe.

Clarifying Context
Reviewers praised both visuals but urged clearer information—what the product is, who it serves, and how it solves the missing customer database. Feedback stressed the importance of avoiding distractions like overpowering music to keep focus on the pitch. Rama also added that investors need clarity on product, target market, rollout stage, and why animals are the chosen focus in a shifting pharmaceutical landscape. 

Express, Don’t Impress
Rama opened by asking how many felt confident in public speaking, before sharing three tips: master your topic, set the tone in the first 30 seconds, and practice relentlessly. With 150 TED Talk rehearsals, she reinforced her mantra “express, don’t impress,” urging founders to add humor, keep it simple, and always close with a clear ask that sparks dialogue. 

Pitch and Presence showed how impactful storytelling, clarity, and delivery can transform promising ideas into investor-ready pitches, giving them the tools to take their next steps with confidence.

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